My
power is in selling records," Sting says forthrightly. "I can dictate to the
marketplace. Someone who has a cult following selling 5,000 records a year
has no power whatever. It doesn't matter what he thinks or what he does. It
might be very worthy and, for the people listening, enlightening. But basically,
if I have any power at all, it's as a mass-produced, mass-accepted artist.
I like making hit records; I enjoy the feeling of trying to reach a common
denominator without being the lowest."
Sting is in New York's Power Station mixing Nothing Like the Sun, his new album, a double-record affair with 15-minute sides. A photographer is shooting him posing at the console, all serioused-out, as if he's an artist or something. I assure myself he will soon explode from fatuousness. He does a phoner with some journalist who's asking him about "They Dance Alone," a song he wrote about women who dance outside prisons in Chile, remembering their political-prisoner fathers/sons/brothers inside. He spews concern, mussing his hair over and over again like a neurotic cat, stroking the journalist and staring at his reflection in the studio glass. He's in New York for just a bit, so everything's rushed: He's to film a movie in Scotland, after which he goes off to play Pontius Pilate in Martin Scorsese's version of The Last Temptation of Christ. I notice Sting has missed a belt loop while stepping into his basic black. He's probably wasting $150 on that loop alone.
See, unless you're as rich and good-looking as Sting, I don't understand how it's possible not to dump on the guy. He dyes his hair, he's ungrammatical ("If you love somebody, set them free"), he's a yuppie renaissance man. You know the type: I just chucked my nine-to-five job for something really wild, like becoming a rock star. I go to the Caribbean and rough it with the natives who play funky music. He's a corporate rocker who claims he's rebellious, and he might just exploit the color of people's skin to enhance his own image. Magazines like this one fall all over the guy, letting him get away with sweeping simplifications about music, politics and philosophy. He's platitudinous. He's pompous. He has a lot of money. He thinks that he's doing something to change the world by selling records. Hell, let's get to the heart of this: He's taller than Jam and can afford better clothes.
Why would anybody in their right mind pay attention to him? Well, because he's in power, and the type of enormous pop power he wields is fascinating, especially in its feints and affronts, and the occasional honest answer. Sting is a man with a purpose, on a mission, or so he says. And, tough as this is to admit, Sting turns out to be a nice guy.
I don't think pop music is a pejorative term," he says. "I want to be proud of being a pop singer when I reach 40. If my son says, 'What are you doing?' I'll say, 'I'm a pop singer, son.' I don't want him to think I'm an idiot. He probably will; he'll probably be an accountant."
What Sting's getting at is the notion that pop music can be a vehicle for social change, an idea born in the '60s, K. O.ed in the '70s, and brought back in the '80s in a superficial mode. Compare Sting's well-intentioned "Russians" to, say, Neil Young's "Ohio," and you'll see my point. He says, "Pop music can, more than any other music, be an agent for change. Classical music, jazz and country are so set in their ways that you can't operate inside of them. Pop music takes from all of them like an octopus; it steals."
Or he steals. Nothing Like the Sun (title from Shakespeare, thugs) is loaded with borrowings. "History Will Teach Us Nothing," a song meant to prod discussion about the uses of studying the past, floats along on lite-skank, while "They Dance Alone" has stately march rhythms to underscore the pathos of the story. Unlike Dream of the Blue Turtles, Nothing is loaded with guests. Rub~n Blades narrates his way through "They Dance Alone." Eric Clapton, who had been recording in the same studio in Montserrat, appears, as does old friend Mark Knopfler and Police guitarist Andy Summers.
The jazz connection, whittled down on one end (only Branford Marsalis and Kenny Kirkland remain from the last band), finds Sting involved with Gil Evans, one of jazz's great orchestrators. The result is one track, a version of the historic Evans interpretation of Jimi Hen~¥'s "Little Wing." "Gil and I did a gig at the Perugia jazz festival this year. I'd been a fan of his since I was about 15 so I went and introduced myself. I would go and see him at Sweet Basil [a jazz club in New York] on Mon~day nights. I did a gig with him there; we did two Hendrix tunes, 'Little Wing' and 'Up from the Skies,' and a Tony Williams song called 'There Comes a Time,' which is in 15/8! We had a great time, sol said, 'Why don't you come down to Montserrat and we'll work out a set?' He came down to Montserrat where we were recording, and sat in on a session and gave me a few hints about arranging. It was really cool, and we got a set together of an hour's worth of material."
As for jazz influences on Nothing, except for the occasional solo by Branford Marsalis, they don't really exist. But then Dream of the Blue Turtles didn't really strike me as a jazz record. "There was never any intention of it being a jazz record," agrees Sting. "This was an easy label that journalists put on it. It wasn't marketed that way. It has some flavor of jazz, hopefully the sensibility of jazz. I'm not that interested in jazz to produce a jazz record. I'm interested in selling songs. We got a jazz Grammy nomination for the album. Thank God we didn't win. That would have been too much."
MUSICIAN: How can pop be music for change? If you're playing music
that's as easily acceptable as a Top 10 hit, it doesn't matter what the words
are because the music is pretty and seductive.
STING: I think there's a trick, a seduction process at work. A sophisticated
ear can hear the beauty of an interval like the second. Most people can only
understand harmony like thirds and fifths, a seventh if they're into jazz.
They don't want to know about anything like a second or an eleventh. Pop music
can be useful because it introduces things like that as gimmicks, if you like,
which train the general ear. The Beatles took a lot of risks musically. They
used thirds and fifths and sevenths. They were well in the mold of popular
music, but there were things in the music-time signatures, harmonies, classical
music-that suggested other fields. I think that's why it was successful. No
other music gets to as many people.
MUSICIAN: It may begetting to people, but it may be an opiate.
STING: I've had ambiguous thoughts about "Every Breath You Take"-Big
Brother! "I'll be watching you." I wondered why it had been so powerful. I
got a certificate saying it had been played on the radio one million times-five
years of listening. Why was it bought, why was it listened to? The theme of
the song is ownership, surveillance, control. Reagan's in the White House,
people want this figure larger than them to look after them. It's a very cynical
and evil song, and that worried me- it's a very pretty melody. People were
seduced by it. It was a type of an opiate. I'm aware of it. The fact that
I'm aware of it and not just counting my royalties, that's something.
For me the greatest music ever performed was Mozart. It's pretty, happy, it's pop music and it's wonderful. If I were to choose a piece of music today that I wanted to listen to, I'd listen to Faur&s Requiem.. I'd rather listen to that than Schoenberg or Omette Coleman. It speaks to my soul. I like harmony. Music for me is order out of chaos, and the world is chaos. If you go onstage or on record and you produce nothing but dissonance and an arhytlimic wall of noise, you might be reflecting reality, but you'll empty the concert hall. I think you have to seduce people. Basically you have to make them feel welcome, feel warm, and maybe during the set, disjoint them.
Which is actually more effective than playing for someone who's braced themselves for an hour of noise. I've sat in concerts of modem music. I can hear what they're doing, but everybody's bored rigid! There's a greater challenge for a musician to write something meaningful in a major key than to write something meaningful in a minor one. I much prefer to write in a minor key because it's easier: To write something that's good in a major key is a triumph. I love pop music, because pop music educated me to other music forms. It was the first type of music I heard. On British radio Mantovani was played next to Jimi Hendrix. It was Rosemary Clooney, then the Rolling Stones. You got that kind of world music thing thrown at you.
That's not possible now. You listen to any American or British station and you get this same kind of homogeneous music all day long. That's not good for music.
MUSICIAN: But you fit into that format.
STING: Of course I do. That's howl make my money. But what I'm trying
to do is change the form. Two years ago I did Blue Turtles, which had songs
on it that I thought would never get on the radio, but because I was in such
a position of power it was a challenge. A song like "Bourbon Street" was a
massive hit in Europe; "Russians" was in the Top 20 here. I put this on the
record and thought, "This i~ really going to put the cat among the pigeons-how
are they going to play it in their format?" And they did. I think it's my
duty to use the power to, if not revolutionize it, then push the boundaries
of what they're willing to play. I like pop music.
MUSICIAN: What on the new record is hardest for radio?
STING: I think this album is a lot easier for radio to accept. When
I made that statement, I was thing of "Russians."
MUSICIAN: If it's your duty to push the boundaries of what radio
will play, it seems Nothing Like the Sun is a step back from that.
STING: Maybe it is. I've made this record, more than any other, for
myself. I can't really be asked to cling to my belief from two years ago;
I may have moved on from there. I haven't made those rhetorical statements
about this record. The record is for me to enjoy.
MUSICIAN: It seems like a mainstream pop record. What does it say
about you?
STING: I think you're probably right. There's nothing wrong with
pop. Where it succeeds, it brings in lots of elements and assimilates them.
Maybe it dilutes them in your opinion, but I like it, I'm quite proud of it.
MUSICIAN: The songs are all mid-tempo.
STING: Probably. That's the way I felt. It's a reflection of two
years of... it's how I am at the moment. Anything that was up tempo I didn't
put on it. I didn't feel like doing it, even though the engineer was begging
me. I'm saving them for my heavy-metal album.
MUSICIAN: You use some very basic cliches as hooks. "Sooner or later."
"Be yourself"
STING: Cliches are perfectly acceptable, as long as they aren't the
whole story. A lot of songs are buzz words, like "let's be sexy" or "let's
dance baby." It's perfectly acceptable to use buzz words as long as there's
some kind of idea backing it up. I think that in both of those songs there's
a theme, an idea, a journey made. So I don't feel embarrassed by them. A hook
is a hook, something that catches somebody, that's even recognized by somebody.
Once that's done, it's the listener's turn to figure out what it means, what's
the point. Often there isn't a point. I hope that in my songs there always
is.
MUSICIAN: Tell me about "Sister Moon"; it sounds a little like "Summertime,"
the Gershwin tune.
STING: There are similarities, obviously. I wanted something old
and kind of romantic. It reminds me of a TV theme for a detective series.
MUSICIAN: And "Histor,y Will Teach Us Nothing"?
STING: It's a polemical statement that isn't necessarily the truth.
I think it's a way of opening a debate by taking a position that history isn't
useful because decent human qualities are rarely apparent. It's about the
survival of the meanest.
MUSICIAN: "Englishman in New York" isn't about you, is it?
STING: It's about Quentin Crisp, who is a friend and a hero. It's
about being an individual in a society that generally doesn't applaud it.
It started as a reggae kind of lilt, then I added a bridge that felt classical,
so I put the violins and harpsichords on, then we went into a jazz section.
I wanted to give the impression of somebody walking down the street, passing
different musical events. To sum up what it's like on the street in New York.
You pass a shop window and hear different kinds of music in each one.
MUSICIAN: What did Gil Evans arrange?
STING: He arranged five of my songs. We did "Little Wing."
He's just a great guy to have around. I was having a problem with one song, I was concentrating on one note that I didn't think was right, and he said, "Come outside. "He said, "It's not the note you think it is, it's the note before. If you get that one right, then this one will carry on." "I don't think so, Gil." "Try it." He was right. Of course, he knows his shit. He was encouraging, and so open for a man of his age.
MUSICIAN: At this point you could do whatever you want. Why are
you limited by the commercial market?
STING: Well, I'm not really. This year I sang with Gil Evans, I did
a show of Kurt Weill with the Hamburg State Orchestra, I've done some Gershwin
songs. On the record there's a melody I've adapted from Hanns Eisler, and
it's in compound time. Little things. We chip away. It's not a radical record,
but, at the same time, there are things in it that would challenge radio and
most people's ears. That's not the whole album. It's not my intention to hammer
people with integrity and reality. I don't want to do that. It doesn't work.
I could do anything, but I'm fairly cautious. I do things slowly, bit by bit.
I'm a different composer, performer than what I was five years ago. I'm better
at it. Music is something I'm learning about. I haven't said, "Okay, I'm good
at that, I'll just rest on my laurels." I'm still learning to play the piano,
I'm still reading other people's music. Learning about classical music. I'm
writing a string quartet for Kronos. I don't want to stop, I don't want to
say, 'Well, this is what I do." What allows me the freedom to do all that
is pop music, and hopefully I'm expanding that, too.
MUSICIAN: You've constructed a pretty clear image; what do you think
it is?
STING: Hopefully it's pretty evasive.
MUSICIAN: Why hopefully?
STING: Because most images are kind of fixed-Ozzy Osborne, God bless
him, will always be Ozzy Osborne and he can't be anything else, even though
he's 40 years old. He's still pouring himself into tight satin trousers, biting
the heads off chickens, wears girls' clothes and has flowing locks. It's very
hard for him to get out of that. My image has been much more flexible, so
I can feel comfortable being an adult and still do the job. I don't wear a
corset, I don't wear a wig, I don't lie about my age, or sing songs about
dating girls after high school. I'm an adult I want to sing songs about being
an adult. I suppose that's my image, that's what I want to be. Myself
MUSICIAN: But a person in your position always thinks about how
they' re* coming off. It's not as if there's something unpremeditated about
who you are.
STING: Well, take it historically. When the Police were successful,
part of our success was because of our image. Three guys, all had blond hair,
all reasonably presentable in a photograph, we could all play. It was a very
simple gestalt. Then once that worked, it struck me that it had to be discarded,
bit by bit. In that process, of course, eventually the band had to go. We
became individuals, as opposed to this little group. We gradually separated
in the way we looked, the way we thought, the way we wanted to do music. Now
the image, I hope, is one of continuous individuation. I don't want to belong
to a group of people, an easily labeled box.
MUSICIAN: But again, what do you see yourself as?
STING: A very lucky man.
MUSICIAN: No, I mean the image you present for the photographers.
Everything that goes on the cover of your record, you choose. You are constructing
something to sell. What is it you think you've made to sell, what impression
are you t,ying to make? This ~s a commercial gambit, among other things.
STING: Well, that's not the whole story. The photograph on the cover
isn't the full man. It's what you choose to put there. I don't think the public
really wants the complete man anyway.
MUSICIAN: What are you thinking about when you put together the
record cover?
STING: It's kind of instinctive. I have an instinct for the camera,
which is one defensive, one aggressive. I choose to give it what I want to
give it. My instinct tells me what that is. I don't want everybody to know
me, but I do want to be accepted or liked. It's a fine line you walk, and
your face reflects that. I don't know what I want anymore. I want to feel
comfortable.
MUSICIAN: You were presenting yourself to the photographer as the
somber, thinking man behind the console.
STING: Well, not all the time. If I had my finger up here [puts finger
in ear, nose], obviously they're not going to use those, they're going to
use the somber one. That seems to be the most workable image, the one I don't
mind having. Whether that's real or not is my business. The public don't want
to know me. Fuck, I'm a pain in the neck. They might choose this image to
follow, because that's what I give 'em.
MUSICIAN: What's the point of giving them a persona?
STING: A clean, simple, easy image sells records. Let's face it,
image sells records. Whether it's Motley Crue or David Bowie. I don't enjoy
having my picture taken. I've done it too many times now. I'll go through
it without complaining, because I know it takes less energy. It's all part
of the business.
You write songs for three months, you record for three months, and then you go through three months of this. It's not particularly exciting. But that's part of the job. I don't regret it. It's better than working in a factory or teaching in a school, and I've done both.
MUSICIAN: The way you put it, it's just a business venture. What
role does inspiration play in this?
STING: I left out the two years since the last record, where I've
basically lived a normal life. The ideas for a song come from living a life,
not from staring at a piano or a wall. The songs are about new events, people
I've met, conversations I've had, ideas I've come across. Inspiration comes
from living, it comes from an oblique part of the brain, not when you say,
"Now I'm writing a song." You do that later, but you have to live first.
MUSICIAN: Tell me about taking co-writing credit for Mark Knopfler's
"Money for Nothing."
STING: This is very embarrassing to me. Mark asked me to go in the
studio and sing this line, "I want my MTV." He gave me the melody, and I thought,
"Oh, great, 'Don't Stand So Close to Me,' that's a nice quote, it's fun."
So I did it, and thought nothing of it, until my publishers, Virgin-who I've
been at war with for years and who I have no respect for-decided that this
was a song they owned, "Don't Stand So Close to Me." They said that they wanted
a percentage of the song, much to my embarrassment. So they took it.
MUSICIAN: You didn't feel bad about parodying yourself]?
STING: No, not at all; it struck me as appropriate.
MUSICIAN: You and Knopfler came up roughly at the same time and
place. He seems to have taken an entirely different approach to the problems
of success.
STING: He's an entirely different person. We get along very well,
we're both from the same town. We did succeed at the same time, with different
types of music.
MUSICIAN: And a different type of image. He retreated-stopped putting
his photo on albums-and you came into the light.
STING: Mark and Dire Straits appeal to the male audience. My audience
is both, 50% female, 50% male.
MUSICIAN: Why would that make a difference to you?
STING: Sell more records. [laughs] I like women, I love women; I
don't see them as a subspecies that should be ignored. Am I selling sex?
MUSICIAN: How could you ignore that aspect of marketing?
STING: I don't.
MUSICIAN: So then, are you selling sex?
STING: Yeah, probably.
MUSICIAN: Not probably. Are you, or not?
STING: Yeah.
MUSICIAN: How so?
STING: Not in a crude way, I hope, not in a crotch-wiggling way.
What kind of sex am I selling? Sensitive, tender, romantic. Literary. Like
being fucked by a college professor [lau~ghs].
MUSICIAN: Why this fascination with jazz?.
STING: Jazz was the music I listened to from about the age of 13
to 16, with the passion to figure out why it was good. The first record I
was given was Monk's solo concert at the Olympia in Paris. I must have been
13; somebody lent it to me, said, "Listen to this, it'll do you good." I sat
and listened to it again and again, knowing it would do me good. I sat there
training the side of the brain which can appreciate voicings which aren't
F-A-B. It was the same time I listened to Jimi Hendrix, which was pop music
with an ethnic core; I saw Hendrix when I was 15. He was another type of pop
star, a musician that could play. That, linked up to my interest in jazz,
dictated what kind of musician I wanted to be. I wanted to become a muso [somebody
who makes a living at playing music but isn't a pop star]. I did that for
a while, working in pit bands and dance bands, and little jazz bands, playing
upright and bass guitars. I learned the standards. Once you learn "I Got Rhythm,"
that's it. I precluded pop music. Led Zeppelin, I didn't want to know. I didn't
want to know about glam rock, it didn't live up to what music should be. At
the time of Led Zeppelin, I was listening to Bitches Brew, which turned my
head around. Seminal records for me were Inner Mounting Flame, finding older
Miles records from Bitches Brew and going back to Porgie and Bess. Then finding
people like me and forming bands who played in this kind of jazz idiom, and
we discovered Chick Corea and Return to Forever and we started playing that
kind of fusion thing. Then I joined the Police. Which to me was a complete
revolution. I had to put my other music aside. All I could see in punk was
a very direct, simple image of power and energy. I could relate to that. I
could easily ally myself with that, and forget about changes, chords with
flatted fifths, forget all of that. Just go easy chords, simple rhythms, simple
bass lines.
MUSICIAN: Why?
STING: I'm an opportunist. I saw this vacuum between punk, which
was unschooled, and the horrible corporate rock on the other side. I saw this
thing in the middle that was clean and simple. That's what "Roxanne" is; it's
so simple and bare. It's not the energy of Never Mind the Bollocks, nor is
it corporate rock. It's right in between them; we just took that path because
it was just so clear to me. There was a vacuum there. There was all this fierce
energy, and everybody was terrified of it and moved aside, and the corporate
rock bands were on this height and they didn't know what was going on. I think
the Police was the band that took it, and everybody followed us.
MUSICIAN: So Blue Turtles was an attempt to go back to your roots
infusion.
STING: No, not really. I think that fusion music as a whole kind
of failed. It wasn't based on songs, it was based on licks. Which is only
entertaining for a while. I think pop music is based on songs. So I was trying
to do that route. I don't think we were a fusion band. It wasn't about licks.
It was about selling songs, giving them a platform.
MUSICIAN: Tell me about your bass playing
STING: I went through Ray Brown's bass book four times. I'd translate
that on upright and electric. Once you've been through that four times, you
have chops. I was a much better bass player then. I was playing six hours
a day. Jaco Pastorius turned my head around. Stanley Clarke. I remember doing
a gig with a big band and we supported Return to Forever. I had never seen
anything like it! It was like, "I thought I could play." I remember thinking,
"I have a choice here. I either become a singer, or I stay a schoolteacher."
You go through life trying to figure out what your little pinnacle is. That's
what I was saying about being 35 and individuated. I think I've reached a
point where I'm not really trying to be anything but me. I feel happy that
I'm Sting. I've become that. Whether I've manufactured Sting or not, that's
what I am.
MUSICIAN: You've started to play bass again.
STING: I have. I've gone back to Ray Brown. After holding a guitar
for two years, the bottom F on a Fender is a long way down, your fingers are
puny.
MUSICIAN: What are you practicing on the bass?
STING: The album's finished! I'm playing piano now, Mozart.
MUSICIAN: Seems like in the last part of the Police's career~ you
were exploring overtones, and upper partials and stuff like that. I didn't
hear that on Dream of the Blue Turtles.
STING: Well, Dream was more about a band meeting a pop star. That's
what the album's about, going through that filter. I didn't want to extend
what the Police had done because that would have sounded like a Police album.
It was something we really didn't think about. We knew about space, less is
more, and simplicity. We didn't really think about, "Let's play that chord
here." It wasn't a philosophical thing. Andy plays on the new record, and
those tracks sound like the Police.
MUSICIAN: You got a lot of skit for hiring all black musicians for
Dream.
STING: I didn't get a lot of shit from anybody. No one was brave
enough to do it.
MUSICIAN: I saw a comment about your being a modern-day version
of Lord Jim.
STING: No one said it to my face.
MUSICIAN: Well, are you a modern-day Lord Jim?
STING: No. Am I exploiting, demeaning, trivializing? I'd have to
say no.
MUSICIAN: Have you used black musicians to enhance your credibility?
It enhances the image you've been making for yourself as an intellect, someone
who has taste.
STING: That's racism, basically. It's basically saying that a white
pop star can't make music as well as black musicians. That's bull shit.
MUSICIAN: Or maybe you run a plantation system.
STING: We're using Wynton's argument that I've stained the purity
of black music. These arguments are used by the South African government to
defend apartheid: "We have to be separate!" If I believe that music is a force
for good in this world, then what better way of demonstrating it than musicians
of black and white working together. Aghh! It makes me want to give up, in
a way. Talking about my band, all the people in my band are from middle-class
backgrounds; I'm the only working-class kid in the band. I'm from my own kind
of ghetto. I'm not a spoiled, middle-class rich kid. I'm rich now, and have
all the trappings of wealth. The band made a decision to play with me, and
it wasn't just because I was paying well. I think these guys are of such personal
and musical stature, they wouldn't want to play with me if they didn't think
it was worth doing. I don't see them as my back-up band. It wasn't as if I
were in the spotlight and these guys were.., they were given the stage. I
felt it was a band. I wrote the songs, and I was more famous, and I sang,
so I had an advantage, but there was no way that they were my sidemen. I didn't
want it to be perceived as that. I wanted it to be a band as far as possible.
If you listen to the live album, I think it sounds like a band. People took
solos, took the spotlight. So I can't really take that kind of stuff seriously.
MUSICIAN: But what about the accusation that you used black musicians
to enhance your credibility?
STING: Have they enhanced my credibility?
MUSICIAN: Yeah, in some people's eyes
STING: So here lam with enhanced credibility.
MUSICIAN: That's using them for the color of their skin and not
necessarily for their musicianship.
STING: That's wrong too; they're brilliant musicians. I don't know
how you could find a better band.
MUSICIAN: You can find good white musicians though. It's interesting
that they're all black.
STING: It just turned out that way. I turned around and realized
that I was a minority. They were great musicians, first and foremost. That
they were black wasn't an issue for me. But as you say, they've enhanced my
credibility.
MUSICIAN: Did the Blue Turtles band get any royalties?
STING: No.
MUSICIAN: Would you have let them do some of their material?
STING: They didn't have any material. I had conceived the album before
it was recorded, so that wasn't part of it. I had been in a band before, where
everyone didn't decide who was what until much later. In this band it was
very clear what we did. I sang and wrote the songs, and played the guitar,
and I hired a drummer who would drum.
MUSICIAN: Then how can you call it a band? That just seems like
a business arrangement.
STING: It was a band inasmuch as what they were good at: playing;
and as jazz musicians, they were used to composing or arranging on the spot.
It was a band in that sense.
MUSICIAN: In what sense?
STING: That they were allowed to do that. I had arrangements and
we worked from there. They were allowed input to play what they wanted, as
long as I liked it. On the live album, I paid the band royalties, because
I thought a lot of the stuff was theirs too. So we shared the royalties.
MUSICIAN: You've started your own record label-Pangaea. What will
it be like?
STING: Mixing genres is good for classical music, it's good for jazz,
it's good for music in general. I don't want to be a ghettoist, wanting music
to be pure, this myth that a pure music form is a good music form. For me,
if that's what pure music means, then it's a dead form. Any music that doesn't
borrow from outside dies. It's a natural process. All music is going through
that process. Classical music, jazz, pop, rock 'n' roll, each genre has become
a ghetto, because they don't want to get out. It's dying.
MUSICIAN: It seems to me there's a lot of activity going on in classical,
jazz and rock.
STING: Only at the interface, not in the mainstreams of those forms.
In classical it's only when the Kronos String Quartet, who I love, play music
that isn't necessarily classical music that the sparks fly. When they play
"Purple Haze," it's fucking wonderful. I think these forms are dead at the
center, but very alive at the outside.
Where life comes from is taking from one environment and putting it in another. It might be uncomfortable for a while, but it'll produce something new. It's something I try and do with pop music, and I'm going to try it with the label. Most pop musicians now are nothing but archivists. They pick an archetypal record from the '60s or '70s and they remake it. I do the same, but it's not the sole purpose of what I'm here for. I want to try to do something new; it's what everybody should be doing. I try and borrow from everything that I hear.
It would be against the label to have a brand of music. We're doing a recording of Stravinsky's "Soldier's Tale" with five musicians and three actors. We're hoping to record Youssou N'Dour. Mino Cinelu. Michel Colombier. We want to release about six records at one go. In the breadth of what we're trying to cover we'll be able to suggest what we're about, which is anarchy, really. Creative anarchy, where it's not one type of music. I see music in a holistic way; I don't see it as little boxes and subdivisions. It's all in front of you on the piano.
MUSICIAN: Except for Youssou, who sings between the cracks in the
piano.
STING: He does. Islamic pop, which is why it's interesting.
MUSICIAN: Is Pangaea a tax write-oft?
STING: No, it's not a tax write-off? Absolutely not. There are much
more beneficial ways of writing taxes off than forming a record company. If
anything, it's going to swallow money up.
We're not looking to sign Genesis or Lionel Richie. You have a lot of dirt on me, don't you? [laughs]
MUSICIAN: Are you thinking of the label as a way of avoiding being
a pop star, if you get old and decrepit?
STING: I suppose if I were looking for a twilight career, it'd be
a good one. It's something I love and care about and know about, so I think
that being involved in producing new acts and feeding that need, that would
be cool.
MUSICIAN: Why is there a need in Western pop to go beyond our traditions?
STING: Pop reflects our society, it's sort of barren of spiritual
values, therefore we look outside, we look to the East for spiritual values,
and our music reflects that. We look to ethnic music forms as kind of untainted.
I think it's right.
MUSICIAN: But the danger is you get this facile exoticism; you say,
"Here are these reggae rhythms that bring with them intimations of the Caribbean,
here are these African rhythms that bring stereotypes of Africa." Each set
of rhythms has ram~fications, and if you're buying it, and using it like that,
you're using the surface of other people's cultures to sell a novel product.
STING: I don't think that reggae rhythms belong only to Rastafarians
or Jarnaicans. It's a music I've grown up with.
MUSICIAN: But when you treat the world as a supermarket for ideas,
it can trivialize them.
STING: See, I see music differently. I see music as being ultimately
benign in almost anybody's hands. It humanizes almost anyone. I would say
that in the hands of the crudest, stupidest idiot, music has some sort of
benign influence on them. "It can turn the wild beast into a man." I don't
think music can be used in an evil way.
MUSICIAN: But if you don't use your sources carefully, you can be
patronizing.
STING: That's a very elitist view.
MUSICIAN: You can make music symbolize something that it wasn't
intended to symbolize.
STING: When I've stolen music, my wish isn't to trivialize, but maybe
to popularize I think there's a difference. It's an attempt to point popular
music in a direction, or admit your sources and say, "Well, this came from
that, if you like this then you'll like that. This is the real stuff." I try
to be honest about influences. "This melody was stolen from Prokofiev." It's
useful. I think a lot of people read Jung from listening to Synchronicity.
I don't know if they understood it, but it can't have done any harm. Pop's
good at dropping hints.
MUSICIAN: Have you heard Paul Simon's Graceland?
STING: I liked it very much. I liked the accordion.
MUSICIAN: What do you think about the political aspect of it?
STING: The controversy was really outside of what Simon did. It was
about power, the committees having power to say who can do this, who can do
that; it struck me as being mealymouthed. The fact is, the whole thing has
drawn attention to the injustice of South Africa, rather than making the South
Africans feel comfortable that a superstar has come to make a record there.
If anything, it's embarrassed them further. Any objection over him going to
Johannesburg and paying local musicians to play with him is nonsense. He should
be applauded. If anything, he's brought people like Miriam Makeba into the
open again, and Ladysmith Black Mambazo. Now people in Detroit have heard
of these bands and the music; they'd never heard of South Africa before. Maybe
the controversy was a good thing because it got people asking questions about
these problems.
MUSICIAN: You don't think Detroit has heard of South Africa?
STING: I was using Detroit as a term for Middle America.